About Lucas Collective:
Lucas Collective (formerly Lucas Restaurants) is a founder-led hospitality group behind some of Australia’s most recognised venues including Chin Chin, Society, Grill Americano, Yakimono, Hawker Hall, Kisumé, Maison Bâtard and Baby Pizza.
About the Opportunity: We are seeking a commercially minded Brand Manager to lead the brand portfolios of a premium and casual multi-venue hospitality group. This role is responsible for ensuring every brand expression across all venues delivers a cohesive, elevated and memorable guest experience.
Working within our in-house Marketing department, the Brand Manager will be responsible for ensuring process, strategy and creativity are delivered for each brand. This role requires a strong understanding of luxury positioning, attention to detail, and the ability to translate brand strategy into flawless execution across all marketing channels.
Key Responsibilities: - Work collaboratively with the Head of Marketing, Operations Managers and General Managers to create tailored marketing plans across all relevant venues.
- Ensuring cohesion between restaurant teams and the Marketing department, to ensure that marketing activity is effective, collaborative and implemented correctly
- Work closely with department leaders to identify proactive opportunities and planned promotions to address specific business challenges across the venues
- Work with our third-party partners to execute marketing requirements as required including PR agency, third party creative partners, merchandise and production partners
- Manage and report on campaign activities, ensuring activity is meets agreed KPIs and budget parameters
- Develop and implement agreed processes and procedures to streamline workflow, drive productivity and ensure the diverse output required from the team can be delivered in the most effective and efficient way
- Develop and nurture professional relationships within the industry, including media partners, industry bodies and KOLs
- Ensure the marketing team is seen as a supportive, collaborative and effective business partner to all venues
Experience, Skills & Attributes - Minimum 5-8 years’ experience within brand management within hospitality, lifestyle, retail or consumer brands
- Strong ability to manage relationships with internal and external suppliers, partners, and stakeholders
- Exceptional verbal and written communication skills
- Well-organised with an exceptional ability to multi-task
- High level attention to detail
- Flexibility in approach, and an ability to embrace a dynamic, ever-changing workflow
- A genuine passion for the hospitality industry
Working with Lucas Collective:
At Lucas Collective, we champion growth. We recognise talent, celebrate success and create space for individuals to thrive, proudly offering a culture that’s inclusive, inspiring and grounded in respect. Our tailored training approach marries on-the-floor experience with our own digital education platform, and we offer access to an array of career-changing opportunities.
Interested?
If you’re ready to be part of a team that is redefining Melbourne’s dining scene, submit your CV and cover letter today. Visit lucascollective.com/careers/ for more information.